Sweet spot small businesses, have from 10-50 PCs and do anywhere from a million to 10 million in annual revenue (U.S. Dollars). They get their IT support in several different places, which you’ll learn about in this article.
Sweet spot businesses have their internal gurus. Remember that internal gurus are the people in small businesses who tend to more about PCs than everyone else. They are often the first responders when IT support is needed.
Internal Gurus Have other Jobs
Because of that, even though dealing with the PCs is not their real job, everyone tends to yell for them when the laser printer jams or the accounting software gets corrupted, or the internet connection goes down. They yell for the gurus and they spring up from their regular job, whether they are office managers, admin people, comptrollers, bookkeepers, etc.
Some professions are more natural fits for gurus who provide IT support. These are the people you want to be buddying up with to get your foot in the door. Internal gurus are still really big with sweet spots. Moonlighting IT professionals are also still really big in the sweet spot.
Other Places Sweet Spot Businesses Get IT Support
Sweet spot business also often start working with valuated resellers, VARS, solution providers, network integrators, professional full time consultants and small consulting firms as well as ISV, independent software vendors. Especially niche ISVs for different industries, different types of software applications.
Sweet spot small businesses a lot of time start working with accounting firms that do IT support and accounting support. These firms can be a great source of referrals a great contact for you to have, but they can also be your competitors.
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Joshua Feinberg helps small business technology providers get more steady, high-paying PC support clients. Sign-up now to get your free access to Joshua’s field-tested, proven secrets for generating more monthly recurring service-contract-revenue with PC Support Tips.
